How hard you workout isn't that important. Sure, the fitness gurus want to show you how bad they're suffering as some sort of badge of honor.
But for most people, that just makes them hate fitness. If you dread going to the gym because your workout is too hard, or you avoid dieting because it feels like suffering - it's not going to make you want to keep doing it for the rest of your life.
Back when I was competing in bodybuilding, that kind of thing didn't matter to me. If I had to suffer for the absolute best results, then I'd suffer. Two hours of cardio per day, grueling 'widowmaker' style squats, and being so hungry that cold chicken and mustard made my mouth salivate were just part of the deal.
But we're not talking about elite athletes here, we're talking about YOU and what it takes for you to get the results you want for the rest of your life.
Ultimately, how hard you workout and how hard you suffer don't matter. They just make the process harder.
What matters is results.
To get the results you're looking for takes consistency, not suffering. It takes hard work, but it doesn't take the kind of hard work that makes you hate what you're doing. If you're doing it like that - I'm here to tell you there's a different way.
It's the same reason I won't release a Nutrithority supplement that doesn't taste good. If you hate taking your supplements, you're not going to be consistent.
But if I can make it taste absolutely fantastic - something you look forward to drinking that feels like you're cheating on your diet? Then that's going to make it so much easier for you to drink it every single day.
It's the same reason I have 9 flavors of Isothority (plus our bonus Peppermint Mocha when the season comes back around).
It gives you something you can enjoy drinking, that you absolutely know is helping you achieve your fitness goals.
And if you've never tried Isothority, our 9 pack sampler is perfect for you to find your favorite flavor.
I'll even ship it to you for free. Just use my coupon code "JARED" at checkout.
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